Wizard fesses up that rim may muffle sound reception!
The Holy Scriptures note that - "In the beginning" - there was one of these.
And, a high-profile pundit - Bill O'Reilly - tries to pique the curious (and, at the same, educate 'em) - at the upbeat close of his live telecast each evening on Fox TV with a quiz about one.
Of course, I am referring to the almighty "word".
In fact, during these troubled economic times in American - when unemploymnt is at an all-time high, for instance - many are struggling to raise the consciousness for good reason.
In sum, there is an urgent need to lift up a handful of citizens by the bootstraps, but few have the capacity to step forward and accomplish the task.
Then, there is the question of corporate responsibility, which Execs tend to shirk from on these once-pristine shores.
Does BP spring to mind?
Except for one top dawg at the Apple Corporation.
CEO Steve Jacobs held a press conference yesterday, with the specific aim of reaching out to customers who were recently stung by a number of bugs the spanking-new version of iPhone thrust upon 'em unexpectedly and without warning.
If not held "just so", reception would end up in the dumper "just like that".
Jobs, an intelligent forward-thinker - and a true invention maestro - not only seized the day to invite a rare glimpse into Apple's secret testing facility (mind-blowing, no doubt) but also introduce a "word" that would best describe (without much difficulty) the nature of a glitch in the iPhone product.
Anechoic.
Say what?
The term originates in the field of electronics - and is used to describe anechoic chambers - rooms designed to completely block sound or other electromagnetic waves.
In tandem with a detailed lecture on the subject, Jobs unveiled images of Apple’s state-of-the-art facility, to better describe the fascinating process.
“You have to build these rooms or you don’t get accurate results. We’ve invested over $100 million on this," he excitedly gushed to a rapt audience of geeks, regular folks, and media hounds anxious to get a jump on it.
In a nutshell, Apple uses the massive rooms to test reception and potential interference from other electronic transmissions.
Ultimately, the goal is to prevent unexpected snafus like the one which surfaced at the unveiling impromptu, which must have embarrassed the heck out of Apple's Chief wizard initially.
After all - until now - Steve Jobs and his Apple crew appeared to have been infallible.
Not!
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